As you may have heard in the news, competition for talent is fiercer than ever. In this challenging landscape, businesses have to get creative. In this post, we explore four reasons to use indoor advertising as a recruiting tool.
1. Meet Your Audience Where They Are
What if you could approach potential employees in the places where they meet for fun or entertainment?
That would certainly go a long way toward widening your candidate pool and spreading the word about your company.
Well, that’s precisely what indoor advertising allows you to do.
Advertising your vacancies in establishments frequented by potential applicants is a smart way to ensure that your message reaches the right audience in a way that just can’t be missed.
Regardless of whether you prefer print or digital, indoor advertising is one of the best alternatives to get your message out there.
For a fraction of what you would pay to put up a billboard or to place a TV ad, Social Indoor’s advertising delivers targeted results that put your company front-and-center in the minds of applicants.
What to see how easy it is? Just fill out our contact form with your personal information and monthly budget and our team will get in touch as soon as possible.
3. Drive Traffic to Your Other Recruitment Channels
Studies show that out-of-home advertising is the most effective offline medium when it comes to driving online traffic.
To put it simply, this means that when your audience sees your brand advertised prominently in the real world, they tend to remember it and visit your website or social media channels the next time they are online.
This is particularly important for companies looking to recruit because it allows them to use indoor advertising to get potential candidates to subscribe to other recruitment channels, such as the company’s LinkedIn profile or its online job board
4. Stand Out as an Employer
It’s no secret that employers are having a particularly hard time filling positions these days.
As a result of the pandemic, some workers are changing careers, while others are deciding to retire. Add to the mix a global supply chain crisis and you have a recipe for a drought of candidates affecting industries across the board.
The only way to ensure that your company keeps moving forward is by standing out as an employer.
Using indoor advertising as a recruiting tool shows potential candidates that not only are you original, but you are also part of their community and share their interests.
Advertise With Social Indoor
Looking to take advantage of indoor advertising to grow your business or hire more employees? Contact Social Indoor today.
We serve clients in Temecula, Murrieta, Wildomar, Lake Elsinore, Canyon Lake, and Menifee, California. Just call 951-395-4583 or fill out the contact form to start building your brand and growing your sales!